SMS Distribution in Affiliate Marketing
You already know that bulk SMS is a great tool for reaching a huge amount of target audiences, both locally and internationally. It is a convenient and fast way of sending a short text to the mobile phone of users. You can use it for implementing various business and marketing goals.
Let’s learn how bulk SMS can be used in one of the popular today’s business schemes – affiliate systems. In order to see the picture as a whole, we’re going to cove
- What is an affiliate program?
- Who are the participants of an affiliate program?
- Ways of attracting people to an Affiliate program
- Some examples of Affiliate programs
- Key Performance Indicators of the Affiliate program
What is affiliate marketing?
You can meet some services, which invite you to register in its affiliate program and start receiving “lifetime” income from attracting buyers. Such an advertising activity is called the Affiliate program and consists of two sides – the participants of the affiliate program.
The initiator of the affiliate program, who is interested in increasing sales, leads, CTR of his business. And the affiliate agents – advertisers, who actually are directly responsible for attracting the leads and for these actions they are awarded the commission. Usually, the purpose of these programs is a joint and mutually beneficial promotion of products or services.
As a rule, such affiliate programs offer some commission level to their participants, and the percentage of the commission varies. Just be attentive and compare the commission offered by different services.
The main difference between the affiliate program from other ways of earning on the Internet – payment for the result, lead or sale. There are also programs with pay-per-click (PPC) or a display of advertising materials, but its number is small.
It is believed that affiliate programs are a way to earn profits for webmasters, owners of their websites. Nevertheless, there are a huge amount of affiliate programs which do not suppose to have your own website. You can advertise the website, products, or services, it may be the e-commerce store, or a specific product, a range of products, etc. The way of attracting leads to the affiliate program is also enormous, for example, by placing your referral link in the signature on the forums, in your blog, in the social network, you can place banners and text links on other sites. Also, you can attract traffic by sending SMS text containing referral links! All methods are good.
Who are the participants of Affiliate marketing programs?
As we have told above, in general, the affiliate program is based on two parties – the participants of the affiliate program.
The initiator of the affiliate program, who is interested in increasing sales, leads, CTR, and the overall effectiveness of its business and reduce costs on advertising at the same time, due to attracting partners to its affiliate program. On the other side, the affiliate agents – who actually are directly responsible for attracting the leads, and for these actions, they are awarded the commission.
As a result, the purpose of these programs is a joint and mutually beneficial promotion of products or services.
Ways of attracting customers to an Affiliate marketing
You can attract customers through a variety of sources. It can be both your personal web resources and industry-specific websites, forums, online communities, resources specially created to attract this type of traffic, social networks, Bulletin boards, as well as offline, for example, personal recommendations, distribution of printed promotional materials, and presentations.
Also, you can attract traffic by sending SMS text containing referral links! All methods are good. See here how SMS-Smart can be useful.
Some affiliate programs provide the participants some support in attracting customers, like promotional materials already available, online calculators, banners, keywords, links, flyers, discount coupons, promotional codes and more. Just inquire about information from your affiliate program manager.
As a result, the affiliate program builds win-win relations: customers receive quality work, the company – profit, and partners – good money, which is always paid in a timely manner and whole amount!
Some examples of Affiliate marketing
Affiliate programs of online stores
Online shopping or e-commerce. This type of affiliate program includes all online stores that sell over the Internet. Clothing, electronics, household appliances, etc. This is one of the most profitable areas in affiliate marketing. Every year there are more and more customers.
SMS or Wap Click affiliate programs
Wap Click is the easiest and most effective way to earn money on mobile traffic. Approximately 50 million people use the Internet on their phones and tablets!
CPA affiliate programs
CPA — Cost Per Action, the type of affiliate program that is now very popular among webmasters. Primarily because of the so-called wow-goods. These programs include products for weight loss, various intimate enlargers, teeth whiteners, replica watches, etc.
Binary options and Forex affiliate programs
In the case of Binary Options, the trader earns by guessing on the rise or fall of the price. For example, at the exchange rate fluctuations.
Casino affiliate programs
Gamblers have existed since time immemorial. So, the webmasters earn several thousand dollars a day in this niche!
Mobile affiliate programs
Wap Click is considered a “gray” industry. Here we are talking about ”white” methods that are interesting or useful for the user. Here belong applications with games, online stores, etc.
Affiliate programs for betting traffic
Bets can be placed on sports, casinos, finance, etc.
Partner programs for the sale of air tickets
Every year the number of independent travelers increases. Many people have realized that it makes no sense to overpay for travel agencies and there is a way to save on air tickets.
Commodity affiliate programs
Commodity affiliate programs are often called those affiliate programs that sell different inexpensive products from China. They can be safely attributed to CPA networks. Here we want to talk a bit about other product affiliate programs. For example, there are such affiliate programs, where the range of products consists of hundreds of thousands of items.
The affiliate program for Educational courses
In simple words, it is earnings by selling information. This includes training courses, training, webinars.
Key Performance Indicators of the Affiliate program
There are 2 types of conditions which are served to evaluate the impact of the affiliate program participants and estimated their earning:
- Financial terms – the model of payment for the participant (for what, how much, in what format the partners are paid);
- Technical terms – the indicators, actions that are being paid (PostClick cookie, Hold, Tag Management).
When starting your participation in the affiliate program, we advise you to research various offers and its credentials properly. Besides, you should clearly build the strategy of your participation in the affiliate program. Only in this case you’ll be awarded and feel all the advantages of this type of business.
SMS-Smart team is ready to advise you on how to use bulk SMS in your affiliate marketing & wishes you good luck!