If you work in a beauty salon or SPA-center, you probably understand perfectly well the meaning of the word “drab existence”: slow workflow, discouraged and occasional customers who never come back again.

Bulk SMS marketing for salon is a real way to stay in touch with regular customers and attract new ones, increase revenue and customer loyalty. SMS marketing helps to get ahead of your competitors by quick informing regular or potential customers about your services, news, offers. What is the most important, using SMS you can address your to your target audience personally, providing value-added services and individual offers?

Place the subscription form for the clients at your website, to attract new customers to join your mailing list. Create a catchy text to use in your SMS marketing for hair salon, or attract people by pleasant words with SMS for SPA. Start your SMS marketing strategy for SPAs with bright news, bonuses, and beauty industry SMS for your customers.  Many of our customers have already felt the advantage of using text message marketing for their salons and SPAs.

Sending SMS in bulk you shortly describe your new offers or services. Build your strategy of bulk SMS marketing for hair and beauty by including the only information which is relevant and valuable for your customers.

Your SMS text may include:

• discounts, promotions, contests, quizzes
• new services or procedures
• change of address or the opening of a new salon
• information on upcoming events: workshops, courses, seminars
• reminders about appointments, events
• congratulations

Examples of bulk SMS texting for hair salons, SPAs of a beauty salon:

“Only in December, 15% discount on laser hair removal for you. Show SMS administrator to take advantage of the offer.”

“Now, Oasis for kids! Pediatrician consultation only 100 $. Tel. 555-55-55.”

“Oasis is getting closer. Visit us at the new location.”

“Hot days at our salon 13.03 till 20.03 – makeup tutorial by Anne Jamey. Hurry up; seats are limited.”

“Hello, Alex! Tomorrow you have an appointment with cosmetician at 2 pm at the reception.”

“Anna, Birthday your Birthday is coming soon it is time to think about the beauty of your hands. 20% discount from us on a manicure.”

“Lucy, we apologize your master is ill today. Our manager will contact you soon to assign a new time.”

Take into account when uses of SMS marketing for salons; it is better not distract customers by SMS each time and send non-urgent information by email newsletters. Send your clients only important information and the customers will reward you with their trust.

Benefits of text message marketing for SPA, Hair, and Beauty Salon

Using SMS marketing beauty salons (hairdressers, manicure and pedicurists, tanning salons and massage parlors) obtain more leads, stable customers and gain popularity among the target audience. Besides, SMS marketing for hair and beauty helps to solve such difficulties as: slow days, no-shows and only one-time customers. With help of bulk SMS, the owners of salon could suggest discounts to the clients by promoting appointments on the salon’s lazy days.

One more advantageous strategy based on the SMS is sending SMS reminders to the customers about their appointment. it’s not a secret that today’s life is overloaded by the events, news, meetings, so SMS is sometimes a much-admired form of customer service. just send them a short reminder including time and place (or other important details) a day before their meeting to make sure they don’t misremember.

The best way to get the contact of your customers is asking him directly while he\she is at the first time at your salon, if they would like to opt into your SMS loyalty programme to get discounts and news on individual promotions. This is also a good chance to increase customer’s loyalty and rise chances the customer will come back again.